Exhibitor & Sponsorship Program Design
It's no longer enough just to have an Exhibit Hall or to offer Sponsorships at your conference. Your attendees want to know that you're bringing relevant, potential partners to the table for them to meet. Your Vendors want to know that you are as concerned about their needs are you're the attendees.
Today, more than ever before, Vendors are being very selective about where they commit their resources. Exposure, return on investment and the opportunities that you event offers outside the Exhibit Hall are just a few of the things they are taking into consideration.
- When was the last time you surveyed your Vendors (both Exhibitors and Sponsors) to ask how much value they see in your event related to other events they attend?
- When was the last time you surveyed your attendees to ask if they see value in the Vendors you currently have attending?
- When was the last time your vendor prospecting list was updated?
Unless you can answer, "Before and after every event" to the questions above, you're probably leaving money on the table!
A well-designed Vendor, Exhibitor and Sponsorship program can increase your event's profitability! Profitability not an issue? Increased revenue from your Vendor program can also be used to add value for your attendees.
The team at StageOne is constantly updating our practices for Vendor Program design and management. We attend industry events and are constantly learning what both vendors and attendees are looking for. By combining industry best practices, over 25-years of experience and a little creativity, we're able to design a program with proven value for all stakeholders!
Ask us about our Exhibitor & Sponsorship Sales Programs.